are you an outcome-focused product team or trying to get there? opportunity solution trees help you visualize and chart the best path to your desired outcome.
start with:the evolution of modern product discoveryto get an overview of how product discovery has changed over time and why we need a tool like the opportunity solution tree now.
once you’ve read up on the big picture, you can dive into the opportunity solution tree itself. you’ll get a comprehensive overview inwhy this opportunity solution tree is changing the way product teams work.
next, explore different parts of the tree in more detail.
dive intowhy opportunity mapping helps us reach our outcomes:opportunity mapping—an essential skill for driving product outcomes
learn how totell the difference between opportunities and solutions:prioritize opportunities, not solutions.
discover how touse compare and contrast decisionsto evaluate opportunities:how compare and contrast decisions lead to better outcomes.
consider ways to use the opportunity solution tree toavoid opinion battlesand keep the peace inshow your work: how to justify your decisions & get stakeholder buy-in.
explore some real-world examplesfrom other product practitioners:
- engaging stakeholders with opportunity solution trees: 3 tactics to try
- product in practice: getting started with opportunity solution trees at superawesome
- product in practice: when travel ground to a halt, seera group used opportunity mapping to discover a new market
learn how others are putting the opportunity solution tree into practice:
- product management process 101
- my journey using the opportunity solution tree
- identifying solutions with the opportunity tree
want to learn how to get started with opportunity solution trees?
join an upcomingmaster class: continuous discovery habits. this program course is designed to help you develop the habits and critical thinking skills of a high-performing continuous discovery product team. this is the same curriculum that i’ve developed and honed over the past seven years coaching product teams from around the world.
this master class covers how to get started withcontinuous interviewing—the keystone habit to continuous discovery. you’ll get hands-on experience withopportunity solution trees, you’ll learn how to better useprototypesandexperimentsto evaluate your solutions bytesting your assumptionsiteratively and quickly, and so much more.